◉ The Water Problem & Our Solution

Understanding Sri Lanka's
Water Crisis

Sri Lanka faces a serious and growing water safety challenge. Only 30% of the population is served by the national water supply. Pure Life exists to fill this critical gap — scientifically, affordably, and reliably.

Why Safe Water Matters More Than Ever

Sri Lanka's water infrastructure cannot keep pace with demand. Millions of citizens — particularly in rural and dry-zone areas — are drinking water that contains harmful contaminants daily.

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Critical Supply Gap

The Sri Lanka Water Supply & Drainage Board covers only 30% of national water demand. It would take more than two decades at current rates to reach the remaining 70%.

70% Unserved
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Contaminated Sources

Rural populations directly consume water from rivers, tanks, wells, and boreholes without any purification. These sources contain bacteria, heavy metals, arsenic, cadmium, fluoride, and agricultural chemicals.

103 River Basins
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CKDU Epidemic

13 districts have been designated as CKDU (Chronic Kidney Disease of Unknown Etiology) spreading areas. Scientists link this to contaminated drinking water in agricultural regions. Most victims are farmers.

13 Districts Affected
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pH Imbalance

Water with pH below 6.5 is acidic and corrosive — leaching toxic metals from pipes and causing health risks. Water above 8.5 is hard and scale-forming. Sri Lanka's groundwater frequently falls outside the safe 6.5–8.5 range.

Ideal: 6.5 – 8.5
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High TDS Levels

Total Dissolved Solids above 500 mg/L are common in Sri Lanka's groundwater. Water above 1,000 mg/L is unfit for consumption. High TDS causes bitter taste, appliance damage, and carries toxic ions like lead, nitrate, and arsenic.

Max Safe: 500 mg/L
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Children Most Vulnerable

Children are far more sensitive to water contaminants than adults. Their immune and defence systems are still developing. Contaminated water causes disproportionately severe health outcomes in children — including developmental issues.

Higher Risk

Understanding Your Water Quality

Why pH Matters in Drinking Water

pH measures the acidity or alkalinity of water on a scale of 0–14. Pure water is pH 7 (neutral). The ideal drinking water range is 6.5 to 8.5 — as defined by Sri Lanka Standards SLS 614:2013 and WHO guidelines.

Acidic water (pH < 6.5) is corrosive, leaches metals from pipes, causes a metallic taste, stains sinks blue-green, and carries elevated levels of toxic metals including iron, manganese, copper, lead, and zinc.

Alkaline water (pH > 8.5) creates hard water problems — scale on dishes, difficulty lathering soap, scale buildup in pipes and appliances, and an alkali taste.

✅ Pure Life output: pH 6.5–8.5 — the optimal range for human health and daily use.
pH SCALE REFERENCE
0-2
Battery
3
4
5
6.5
7
Pure
8.5
9
10-14
Drain
Green = ideal drinking water range (6.5–8.5)
Asidic Water0 – 6.5
Normal range but varies significantly by location and season
Natural Water6.5 – 8.5
Often outside safe range in dry zone areas — requires treatment
Alcaline Water-Pure Life Output8.5 – 9.5 ✓
Consistently maintained within SLS 614:2013 standards

Total Dissolved Solids (TDS) Explained

TDS measures all organic and inorganic materials dissolved in water — including minerals, ions, metals, and chemicals. Sources include minerals in treatment chemicals, road salt runoff, agricultural fertilizers, and natural rock formations.

High TDS affects taste (bitter, salty, or sulfuric), causes hard water, leaves spots on utensils, fades clothing, builds up in sinks and pipes, and may carry dangerous toxic ions.

Sri Lanka standard SLS 614:2013 requires TDS ≤ 500 mg/L. Water above 1,000 mg/L is officially unfit for consumption. Pure Life filters bring TDS within safe limits.

TDS Level (ppm)Palatability
50 – 150Excellent for Drinking ✓
150 – 250Good
250 – 300Fair
300 – 500Poor — SLS limit
500 – 1,000Unacceptable
Above 1,200Unfit for Consumption ✗
✅ Pure Life targets TDS output in the 50–150 ppm "Excellent" range.

Common Water Contaminants in Sri Lanka

Sri Lanka's water sources — particularly in agricultural and dry-zone areas — contain numerous contaminants that exceed safe limits. These include both naturally occurring minerals and man-made pollutants.

Toxic ions like arsenic, cadmium, lead, and nitrate are particularly dangerous, especially for children and pregnant women. Agricultural runoff introduces pesticide residues and fertilizer chemicals. Old pipe infrastructure introduces rust, scale, and lead.

Arsenic (As) — SLS limit: 0.01 mg/LHigh Risk
Linked to CKDU and cancer. Pure Life Gold removes 99% via Bayoxide E33.
Cadmium (Cd) — SLS limit: 0.003 mg/LHigh Risk
Agricultural contamination. Causes kidney damage and bone disease.
Lead (Pb) — SLS limit: 0.01 mg/LMedium Risk
From old plumbing. Causes neurological damage, especially in children.
E. coli / ColiformsHigh Risk (rural)
From contaminated wells and open water sources. Causes severe gastrointestinal illness.
Chlorine (Cl) — SLS limit: 250 mg/LMunicipal Water
Added for disinfection but affects taste and reacts with organics. Pure Life removes residual chlorine.

How Pure Life Purifies Your Water

Seven specialized Korean-engineered filter stages working in sequence to transform contaminated tap or well water into SLS 614:2013 compliant drinking water — without electricity, chemicals, or water wastage.

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Stage 1 — Sediment Filtration
Raw water first passes through a polypropylene sediment filter. This removes all visible suspended particles — dirt, silt, clay, iron rust, loose scale, and other large debris. Purification capacity: 3,000 litres per cartridge. Exchange cycle: 3–6 months.
DirtSiltClayIron RustTurbidity
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Stage 2 — Pre-Carbon Filtration
Activated carbon made from coconuts, coal, or other carbonaceous materials has an enormous surface area — millions of submicroscopic pores for adsorption. This stage removes chlorine, unpleasant odors and tastes, volatile organic compounds, and heavy metals from the water stream.
ChlorineOdorsVOCsHeavy MetalsBad Taste
Stage 3 — Deionization (Gold Model Only)
Ion exchange resin attracts and captures positively charged heavy metal ions from the water — calcium, magnesium, sodium, iron, copper, chromium, fluoride, nitrate, and cadmium. The cationic resin releases hydrogen ions in exchange, naturally softening and purifying the water. Critical for dry-zone well water with high hardness and metal content.
CadmiumChromiumFluorideNitrateHardness
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Stage 4 — Special Carbon / M3 Carbon Filtration
The Gold model uses Bayoxide E33 technical iron oxide combined with activated carbon — the global industry standard for arsenic reduction, capable of removing up to 99% of total arsenic, plus lead, cadmium, chromium, antimony, and molybdenum. The Silver model uses SYNOPEX proprietary M3 Carbon derived from rice, featuring 2–50nm meso-pores for superior adsorption of colour and odour.
Arsenic 99%LeadChromiumAntimonyMolybdenum
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Final Stage — Ultrafiltration Membrane
Hollow fiber UF membranes with 0.001 micron pores provide absolute biological safety. Water is forced through microscopic channels that physically block all bacteria, viruses, protozoa, pyrogens, and microorganisms — including dangerous pathogens like E. coli, Salmonella, Giardia, Hepatitis A, Norovirus, Cryptosporidium, and Rotavirus. No chemicals needed. Pure, safe water flows directly to your glass.
E. coliSalmonellaGiardiaHepatitis ARotavirusCryptosporidiumPyrogens

Solutions for Every Scale of Need

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Household Solutions

Compact, point-of-use water purifiers for individual families. No electricity, no plumber required for basic installation. Fits under any kitchen bench or countertop.

Gold Filter for well water and municipal supply
Silver Filter for municipal/tap water (wet zone)
Kitchen sink tap for cooking water
Full home system for whole-house coverage
Bathroom system for wellness bathing
Washing machine filter for appliance protection
One-year guarantee with quarterly maintenance
48-hour technician response island-wide
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Community Solutions

Large-scale water purification plants designed to supply entire villages and underserved communities — a sustainable, shared-infrastructure approach to safe water access.

Serves 100+ households per installation
Customized to local water source and profile
SLS 614:2013 compliant output guaranteed
Priority focus on CKDU-affected districts
Aligned with SDG6 clean water goals by 2030
Managed maintenance by trained local technicians
Economic opportunity for local communities
Government and NGO partnership model

Diseases Pure Life Helps Prevent

Unsafe drinking water is a root cause of numerous preventable diseases. Pure Life's multi-stage filtration removes the contaminants that cause these health conditions.

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Chronic Kidney Disease
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Diabetes
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High Blood Pressure
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Cancer Risk
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Tooth Decay
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Heart Diseases
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Liver Disease
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Birth Defects
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Gastrointestinal Illness
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Joint Diseases
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Intellectual Development
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Autism-Related Conditions

Sri Lanka's Drinking Water Standards

All Pure Life products comply with Sri Lanka Standards Institute SLS 614:2013 — the national standard for potable water. Here's what that means for your water quality.

Key Physical Standards

SLS 614:2013 sets strict physical quality requirements for drinking water. Pure Life ensures all these parameters are consistently met.
ParameterSLS Requirement
pH at 25°C6.5 to 8.5
Turbidity (NTU)Max 2
Total Dissolved SolidsMax 500 mg/L
Total Hardness (CaCO₃)Max 250 mg/L
Colour (Hazen Units)Max 15
Odor & TasteUnobjectionable

Key Chemical Standards

Heavy metals and chemical contaminants must stay within SLS-specified maximum limits. Pure Life's multi-stage filtration addresses all of these.
ParameterSLS Max (mg/L)
Arsenic (As)0.01
Cadmium (Cd)0.003
Lead (Pb)0.01
Mercury (Hg)0.001
Chromium (Cr)0.05
Fluoride (F)1.0
Iron (Fe)0.3
Nitrate (NO₃)50

Ready to solve your water problem?

Whether you need a household filter or a community water plant — Pure Life has the right solution for your situation.

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